CASE STUDY

The know-how that becomes community: Burici and AWorld unite 5 restaurants in a unique experience

The Company:

Burici SRL - Gruppo Serendipity

Sector:

Restaurant & Horeca

Target Audience:

Employees

PROFILE

Burici SRL is a multi-brand restaurant group based in Veneto

Part of Gruppo Serendipity, a restaurant hub headquartered in Treviso
5 distinctive restaurants: Burici, Etto, Porta San Tomaso, TanaLiberaTutti, Ketogo — price range €15 to €65 per cover
50 employees across 5 locations, including Italian and international staff

OBJECTIVE

Turning the founder's know-how into shared knowledge accessible from any smartphone

Share the company credo — suppliers, research, quality standards — making it accessible to all staff
Standardize service quality across 5 locations through shared processes and language
Turn employees into brand ambassadors, eliminating the operational fragmentation typical of multi-site groups

SOLUTION

AWorld Evolve transforms 8 manuals into mobile-first interactive courses in 7 days

The AI Content Ingestion engine converted 8 Serendipity manuals into interactive learning paths with quizzes and gamification in just 7 days
The passwordless WebApp via WhatsApp link eliminated digital barriers for all staff
Multi-site gamification (XP, badges, leaderboards, streaks) united all 5 restaurants in one shared community
3-10 minute microlearning fits perfectly around service shifts
Bilingual IT+EN content ensures equal effectiveness for all staff

RESULTS

Measurable impact on training and engagement

Attendance rate

Training effectiveness

0days

Time-to-publish

DISCOVER EVOLVE

The platform powering Burici

Burici united 5 restaurants with Evolve, our gamified microlearning platform. The same technology — designed for distributed teams, knowledge-sharing and learning-on-the-job — is available for your organization.

Achieve 92% training effectiveness with Evolve

Burici reached 92% training effectiveness because they didn't just adopt new content. They adopted a different kind of platform.

Evolve, our corporate training platform, powered the program: AI-personalised paths, microlearning modules under 5 minutes, gamification mechanics that kept participation alive across all locations, and reporting dashboards that gave the L&D team the numbers they needed for management. The same engine delivers comparable results for retail, finance, manufacturing, and other Horeca operators.