The Platform That Guides People and Companies
The heart of our commitment
Who We Are
AWorld is the innovative B-Corp founded in Turin in 2019, committed to educating and promoting virtuous behaviors that drive change and contribute to achieving the Sustainable Development Goals of the 2030 Agenda.
Our vision
AWorld: where sustainable living becomes second nature. This is our vision for the future. Every action we take brings us closer to it. It's a bold goal that drives us to reach more people and create greater impact.
Our mission
To inspire, empower, and engage individuals and organizations to help make the world a better place. Because through each person's daily actions, it is possible to generate a positive impact on the Planet.
Our impact
Since our founding, we've enabled over 26 million positive actions for the Planet, partnered with more than 110 organizations worldwide, and were recognized as Google's Best App for Good in 2023. But this is just the beginning—join us in building a sustainable future for all.
Our values
Our values are at the core of who we are—as a company and as a brand. They shape everything we do and guide how we act and present ourselves.
Our Manifesto
How can one person make a difference? The environmental crisis may seem too big, and one single action too small to save the Planet. But that's not true. The power of change lives within each of us. Each of us can take action every day to create a positive impact. And when countless individuals act together, the impact is massive. Together, we can truly make a difference. Change is in our hands. When we act as united individuals, we become stronger, more influential. We become a force for change. AWorld brings people together, shares knowledge, and turns it into tangible action. We're creating a world where making better choices for the Planet feels natural. A World where the collective power of people drives positive change every single day. Knowledge is our voice. Action is our strength. Together is how we win. Join us.
Change is in our hands
AWorld supports your journey toward sustainability and well-being,
turning your stakeholders into true agents of change.
Frequently asked questions
AWorld was born from the vision of creating a concrete tool to drive behavioral change and cultural growth, achieving positive impact through collective action. Our mission is to generate a positive impact on the Planet by engaging people and organizations in daily environmental actions, making sustainable behaviors an integral part of everyday life. Recognized by the UN and the European Commission, AWorld works to transform intentions into concrete, measurable actions.
AWorld has been selected by the United Nations as the official platform supporting the ActNow campaign for individual action against climate change. In 2023, Google recognized AWorld as the 'Best App for Good' for its positive impact. The platform has garnered support from prominent figures such as UN Secretary-General António Guterres and Leonardo DiCaprio. Additionally, AWorld is an official partner of the European Commission for various climate initiatives and has collaborated with over 110 leading global organizations.
AWorld measures impact through a multidimensional system that quantifies: completed sustainable actions (over 28 million since launch), resources saved (CO₂, water, energy), behavioral changes (adoption of new sustainable habits), engagement levels, and network effects. We utilize scientifically validated methodologies and tracking algorithms to convert actions into concrete environmental metrics, providing transparent and verifiable reports that demonstrate the real contribution to positive change.
AWorld's core values are: Environmental and Social Equity (preserving the Planet to ensure quality of life for future generations), Action (believing in the power of individual action as a driver of change), Unity (recognizing the strength of collective action), Science (adhering to evidence-based goals), and Optimism (believing in humanity's ability to build a regenerative future). These values permeate every aspect of our work and guide our daily decisions.
AWorld collaborates with a diverse range of organizations: multinational corporations and innovative SMEs committed to sustainability, financial institutions focused on ESG investments, retailers and brands dedicated to sustainable consumer engagement, utilities and energy companies driving the energy transition, public institutions and local governments, universities and educational bodies, sports and cultural event organizers, as well as non-profits and foundations. Our approach is tailored to the specific needs of each partner, always maintaining a strong focus on positive environmental impact.